Data protection

Data protection

Responsible for data processing is:

World of Textiles Willy Maisel GmbH
Muenchberger Strasse 46
95176 Konradsreuth
Germany
+49 (0) 9292 519-0
info@world-of-textiles.com

We are pleased that you are interested in our online shop. Protecting your privacy is very important to us. Below we inform you in detail about the handling of your data.

1. Access Data and Hosting

You can visit our website without providing any personal information. Each time a website is called up, the web server automatically saves a so-called server log file, which contains e.g. the name of the requested file, your IP address, date and time of the call, amount of data transferred and the requesting provider (access data) and documents the call.

This access data is evaluated exclusively for the purpose of ensuring trouble-free operation of the site and improving our offer. In accordance with Article 6 Paragraph 1 Sentence 1 Letter f GDPR, this serves to protect our legitimate interests in a correct presentation of our offer, which predominate within the framework of a weighing of interests. All access data will be deleted no later than seven days after the end of your visit to the site.

Third Party Hosting Services

As part of processing on our behalf, a third-party provider provides the services for hosting and displaying the website. All data that is collected as part of the use of this website or in the forms provided for this purpose in the online shop as described below is processed on its servers. Processing on other servers only takes place within the framework explained here.

This service provider is located within a country of the European Union or the European Economic Area.

2. Data collection and use for contract processing, contacting and opening a customer account

We collect personal data if you voluntarily provide it to us as part of your order or when contacting us (e.g. via contact form or e-mail). Mandatory fields are marked as such, since in these cases we need the data to process the contract or to process your contact and you cannot send the order or contact without providing them. Which data is collected can be seen from the respective input forms. We use the data provided by you in accordance with Article 6 Paragraph 1 Sentence 1 lit. b GDPR to process the contract and your inquiries.

If you have given your consent to this in accordance with Article 6 Paragraph 1 Clause 1 Letter a GDPR by deciding to open a customer account, we will use your data for the purpose of opening a customer account.

After the contract has been completed or your customer account has been deleted, your data will be restricted for further processing and deleted after the retention periods under tax and commercial law have expired, unless you have expressly consented to further use of your data or we reserve the right to use the data beyond that is permitted by law and about which we inform you in this statement. The deletion of your customer account is possible at any time and can be done either by sending a message to the contact option described below or using a function provided for this purpose in the customer account.

3. Data Sharing

In order to fulfill the contract in accordance with Article 6 Paragraph 1 Sentence 1 lit. b GDPR, we pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of the goods ordered. Depending on which payment service provider you select in the ordering process, we pass on the payment data collected for this purpose to the credit institution commissioned with the payment and, if applicable, to the payment service provider commissioned by us or to the selected payment service for processing payments. Some of the selected payment service providers also collect this data themselves if you create an account there. In this case, you must register with the payment service provider with your access data during the ordering process. In this respect, the data protection declaration of the respective payment service provider applies.

4. Cookies and web analysis

In order to make visiting our website attractive and to enable the use of certain functions, to display suitable products or for market research, we use so-called cookies on various pages. This serves to protect our overriding legitimate interests in an optimized presentation of our offer in accordance with Article 6 Paragraph 1 Sentence 1 lit. f GDPR. Cookies are small text files that are automatically saved on your end device. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your end device and enable us to recognize your browser the next time you visit (persistent cookies). You can see the duration of storage in the overview in the cookie settings of your web browser. You can set your browser so that you are informed about the setting of cookies and decide individually whether to accept them or exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. These can be found for the respective browsers under the following links:

Internet Explorer™

Safari™

Chrome™

Firefox™

Opera™

If cookies are not accepted, the functionality of our website may be restricted.

Use of Google (Universal) Analytics for web analysis

This website uses Google (Universal) Analytics for website analysis. The web analytics service is provided by Google Ireland Limited, a company incorporated and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland (www.google.de). This serves to protect our overriding legitimate interests in an optimized presentation of our offer in accordance with Article 6 Paragraph 1 Sentence 1 lit. f GDPR. Google (Universal) Analytics uses methods that enable an analysis of your use of the website, such as cookies. The automatically collected information about your use of this website is usually transferred to a Google server in the USA and stored there. By activating IP anonymization on this website, the IP address is shortened before transmission within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. The anonymized IP address transmitted by your browser as part of Google Analytics is generally not merged with other Google data. After the end of our use of Google Analytics, the data collected in this context will be deleted.

Insofar as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has established an adequate level of data protection for companies certified under the Privacy Shield.

You can prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link : https://tools.google.com/dlpage/gaoptout?hl=de

As an alternative to the browser plugin, you can click <a href=""javascript:gaOptout()"">this link</a> to prevent future detection by Google Analytics on this website. An opt-out cookie is stored on your end device. If you delete your cookies, you must click the link again.

5. Online Marketing

Google Fonts

The script code "Google Fonts" is integrated on this website. Google Fonts is an offer from Google Ireland Limited, a company incorporated and operating under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland. (www.google.de). This serves to protect our overriding legitimate interests in a uniform presentation of the content on our website in accordance with Article 6 (1) (f) GDPR. In this context, a connection is established between the browser you are using and the Google servers. This gives Google knowledge that our website was accessed via your IP address.

6. Social Media

Our online presence on Facebook, Twitter, Youtube, Instagram, Pinterest, Xing, LinkedIn

Our presence on social networks and platforms serves to improve, active communication with our customers and prospects. We provide information there about our products and current special offers.

When you visit our online presence in social media, your data can be automatically collected and stored for market research and advertising purposes. So-called usage profiles are created from this data using pseudonyms. These can be used, for example, to place advertisements inside and outside the platforms that presumably correspond to your interests. Cookies are usually used on your end device for this purpose. Visitor behavior and user interests are stored in these cookies. According to Art. 6 (1) (f) GDPR, this serves to safeguard our legitimate interests in an optimized presentation of our offer and effective communication with customers and interested parties, which are overriding in the context of a weighing of interests. If you are asked by the respective social media platform operators for your consent (consent) to the data processing, e.g. with the help of a checkbox, the legal basis for the data processing is Article 6 Paragraph 1 lit.

Insofar as the aforementioned social media platforms are headquartered in the USA, the following applies: The European Commission has issued an adequacy decision for the USA. This goes back to the EU-US Privacy Shield. A current certificate for the respective company can be viewed here.

For detailed information on the processing and use of the data by the providers on their websites as well as a contact option and your rights in this regard and setting options to protect your privacy, in particular options to object (opt-out), please refer to the providers’ data protection notices linked below. If you still need help in this regard, you can contact us.

Facebook: https://www.facebook.com/about/privacy/

Google/ YouTube: https://policies.google.com/privacy?hl=en-GB

Twitter: https://twitter.com/en/privacy

Instagram: https://help.instagram.com/519522125107875

Pinterest: https://about.pinterest.com/en/privacy-policy

LinkedIn: https://www.linkedin.com/legal/privacy-policy

Xing: https://privacy.xing.com/en/privacy-policy

Possibility of objection (opt-out):

Facebook: https://www.facebook.com/settings?tab=ads

Google/ YouTube: https://adssettings.google.com/authenticated

Twitter: https://twitter.com/personalization

Instagram: https://help.instagram.com/519522125107875

Pinterest: https://www.pinterest.co.uk/settings

LinkedIn: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out

Xing: https://privacy.xing.com/de/datenschutzerklaerung/which-rights-can-sie-apply-make/contradiction

7. Contact options and your rights

As a data subject, you have the following rights:

in accordance with Art. 15 GDPR, the right to request information about your personal data processed by us to the extent specified there;
pursuant to Art. 16 GDPR, the right to immediately request the correction of incorrect or incomplete personal data stored by us;
pursuant to Art. 17 GDPR, the right to request the deletion of your personal data stored by us, unless further processing

- to exercise the right to freedom of expression and information;
- to fulfill a legal obligation;
- for reasons of public interest or
- to assert, exercise or defend legal claims

is required;

pursuant to Art. 18 GDPR, the right to demand the restriction of the processing of your personal data, insofar as

- the accuracy of the data is contested by you;
- the processing is unlawful but you oppose its erasure;
- we no longer need the data, but you need them to assert, exercise or defend legal claims or
- you have lodged an objection to the processing in accordance with Art. 21 GDPR;

pursuant to Art. 20 GDPR, the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request transmission to another person responsible;
according to Art. 77 GDPR the right to complain to a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or work or our company headquarters.

If you have any questions about the collection, processing or use of your personal data, information, correction, restriction or deletion of data, as well as revocation of consent given or objection to a specific use of data, please contact us directly using the contact details in our imprint.

Data Protection Officer:

Michael Knapp (GDDcert)
Muenchberger Strasse 46
95176 Konradsreuth
+49 (0) 9292 519-0
datenschutz@world-of-textiles.com

Right to object

Insofar as we process personal data as explained above in order to protect our legitimate interests, which prevail in the context of a balancing of interests, you can object to this processing with effect for the future. If the processing is for direct marketing purposes, you can exercise this right at any time as described above. If the processing is for other purposes, you only have the right to object if there are reasons that arise from your particular situation.

After you have exercised your right to object, we will no longer process your personal data for these purposes, unless we can demonstrate compelling legitimate grounds for processing that outweigh your interests, rights and freedoms, or if the processing is necessary for the establishment, exercise or defense of serves legal claims

This does not apply if the processing is for direct marketing purposes. Then we will no longer process your personal data for this purpose.